We would suggest setting up utm parameters - short text codes that you add to URLs (or links) to help you track the performance of webpage or campaign. UTM parameters are a simple, straightforward, and reliable way to track traffic online.
There are five UTM parameters you can add to a URL that points to a website:
1. utm_source
2. utm_medium
3. utm_campaign
4. utm_content (optional)
5. utm_term (optional)
However there is only 3 required fields -
utm_source - The source from where your traffic came.
E.g Facebook, Google, LinkedIn.
utm_medium - Identifies the type of link.
E.g CPC (cost per click), referral, organic.
utm_campaign - The specific webpage, promotion, ad campaign, etc, of your source that the traffic came from.
This parameter should be unique per campaign to help differentiate among campaigns.
We recommend setting this up per platform and per objective to get accurate and clear results.