Ads on Facebook itself can appear in 6 different places:
1. Feeds
2. Right Column
3. Instant Articles
4. In-stream video
5. Stories
6. Marketplace
More information on each ad type below:
- Feeds: Your ads appear in the News Feed for people accessing the Facebook from their computers or mobile devices.
2. Right Column: Your ads appear in the right-side columns across Facebook for people on their computers.
3. Instant Articles: Your ads appear in Instant Articles within the Facebook mobile app (shown on right-hand side).
4. In-stream Video: Your ads appear as short videos in both Live video and Video on Demand on Facebook (shown below).
5. Stories: Your ads appear in people’s stories on Facebook and/or Instagram. Ads in stories only appear people browsing stories on Facebook and/or Instagram.
